It doesn't take an expert or alot of money for your website/blog to recieve traffic, but there are also options including that, which would be better, here are some ways you can incease traffic to your website:
SEO (Search engine optimization)
SEO is a way of getting organic traffic to your website/blog which is when people search for something relevant to what you posted about, for this to work, your website needs to rank on search engines. There are many ways you can do SEO, you can do it by yourself or you can hire a professional/company. You can also use certain plugins to make your website SEO friendly.
Social media.
You can promote your website through social media by posting relevant content which would attract people to visit your website, how you will do it depends on the type of website that you have, and since there are so many people using social media today, you can take advantage of the endless opportunities, however this is not guaranteed because you can to attract people with interesting content.
Guest blogging.
With guest blogging, you can write for other blogs and increase your traffic through making the readers visit your website/blog, it is better to write for a blog that usually gets alot of traffic, but if you are not sure that you can write something good (which is required) then rather use your time for something you can gain from.
Advertising.
Although this may be costly, it is a great option if you know you will be able to pay the costs with visitors aquired through your advertising and if you calculated the profits, you can advertise even on social media and search engines. On the internet, there are different forms of advertising such as CPC (cost per click), CPA (cost per action) and more, advertising is marketing, it requires alot of research, so if this would become your option, then find a cost-effective way.
Article Marketing
You can share your blog on other platforms or re-purpose your content. If you know what article marketing is, then you will find it much easier to build channels that work for your blog.
Article marketing is when a business develops quality content and Promotes that content on relevant high authority article viewing sites, this helps referral traffic to your website.
In most cases, unique visitors can view, comment and vote your article. This helps in many ways in building authority for your domain through content.
You can use article submission sites to increase the chances of ranking better on SERP. Increase your brand & product awareness, which helps your overall online presence in search engines like; Google and Bing.
Now that your article is ready for viewing, start submitting them to these unique sites for more traffic and authority.
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